Privacy Policy
Last updated: January 2025
1. Introduction
Optimize Software Pty Ltd (ACN 694 741 378), located in Brisbane, Queensland, Australia, is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our Service, in compliance with the Australian Privacy Act 1988 and the Australian Privacy Principles (APPs).
2. Information We Collect
We collect information you provide directly, including:
- Account information (name, email, company details)
- Business data you input into the Service (orders, inventory, customer records)
- Payment information (processed securely via third-party providers)
- Communications with our support team
We automatically collect:
- Log data (IP address, browser type, access times)
- Usage information (features used, actions taken)
- Device information (operating system, device identifiers)
3. How We Use Your Information
We use your information to:
- Provide and maintain the Service
- Process transactions and send related information
- Send administrative messages and updates
- Respond to your enquiries and provide support
- Analyse usage to improve the Service
- Detect and prevent fraud or security issues
4. Information Sharing
We may share your information with:
- Service providers who assist in operating our business
- Professional advisers (lawyers, accountants, auditors)
- Law enforcement when required by law
- Third parties in connection with a business transfer or merger
We do not sell your personal information to third parties.
5. Data Storage and Security
Your data is stored on secure servers in Australia and may be processed in other jurisdictions where our service providers operate. We implement industry-standard security measures including encryption, access controls, and regular security audits to protect your information.
6. Data Retention
We retain your data for as long as your account is active or as needed to provide the Service. Upon account termination, we will retain your data for 30 days to allow for export, after which it will be securely deleted unless retention is required by law.
7. Your Rights
Under Australian privacy law, you have the right to:
- Access the personal information we hold about you
- Request correction of inaccurate information
- Request deletion of your personal information
- Complain to the Office of the Australian Information Commissioner (OAIC)
8. Cookies and Tracking
We use essential cookies to operate the Service and analytics cookies to understand usage patterns. You can control cookie preferences through your browser settings. Disabling cookies may affect Service functionality.
9. Third-Party Links
The Service may contain links to third-party websites. We are not responsible for the privacy practices of these external sites. We encourage you to review their privacy policies.
10. Children's Privacy
The Service is not intended for users under 18 years of age. We do not knowingly collect personal information from children.
11. Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of any material changes via email or through the Service. Your continued use after changes constitutes acceptance of the updated policy.
12. Contact Us
For privacy-related enquiries or to exercise your rights, please contact our Privacy Officer at [email protected].
If you are not satisfied with our response, you may lodge a complaint with the Office of the Australian Information Commissioner (OAIC) at www.oaic.gov.au.